​​Universal Coaching Alliance​

About Us

Our Purpose...

UCA is a Community Interest Company based in the UK.

The purpose of UCA is to:

  • Provide a valuable home for positive, open-minded coaches (whether seasoned or aspiring) to explore coaching together, to grow and to contribute to the profession.
  • Uplift coaches, enhance industry standards and leverage coaching excellence.

Our Vision...

We dream of a world where excellent coaching isn’t just a privilege for a select few, but accessible to everyone, empowering them to unleash their full potential and conquer their personal and professional aspirations.

Our Mission...

Together, we’ll transform lives, inspire change, and create a world where everyone has the opportunity to thrive and reach more of their potential.

What is Coaching?

“Coaching is a supportive and empowering process that meets the client where they are, maintains a belief in their inherent wholeness and capability, and helps them reach their personal and professional goals to enable them to be the best they can be”

Our Values...

We believe our values and model of operation will tend to foster progress, peace and fairness in a turbulent world. Join us on this incredible journey.

Coaching Excellence

We champion coaching as a catalyst for profound transformation and lasting positive impact.

We strive for – and promote – coaching excellence in every interaction, supporting coaches to continuously grow, refine their craft, and deliver outstanding results.   

Quality
Assurance

Accreditation, ethical practice, ongoing education, development and advancement remain at our heart.

Rooted in quality, we champion excellence, maintaining steadfast professional standards, bolstering the profession’s reputation.

Accessibility

We’re tearing down barriers so that coaching reaches everyone, regardless of background, financial situation, or where they call home.

We look to support those in need. Let’s work towards making coaching accessible to eveyone who seeks to make a difference.

Diversity

We celebrate the uniqueness of every individual. We reach out to recruit, welcome and involve people of all backgrounds, and embrace a diversity of sound coaching practices, recognising unique client needs, goals, and learning styles.

Often, those familiar with adversity can offer something different and valuable to the world, as equals.  We recognise the strengths and limitations of Critical, Liberal and Conservative approaches to social change. Our pluralistic approach embraces cognitive-behavioural, psychodynamic, humanistic, solution-focused, and narrative methodologies.

By leveraging this diversity, we empower coaches to tailor methods for individual client requirements, fostering excellence in coaching.

Global
Community

Cultivating and nurturing a vibrant, thriving, pluralistic, connected network of improving enthusiastic professionals.

It unites diverse perspectives, enriching all involved.

United by our love and passion for coaching, we embrace diverse viewpoints across a global community to enhance our journeys.

Members engage in insightful discussions, share best practices, and access tailored resources.

Within our community, members discover growth opportunities and a supportive network.

Collaborative
Learning

Learning never stops. As part of our community, we foster an environment where coaches elevate standards, benefiting clients and professional practice. We champion collaborative learning for community growth.

Innovation beyond borders unites diverse perspectives, enriching all involved.

Coaches exchange insights, enhancing skills through peer forums, group sessions, and projects.

We foster collaboration and growth across industries and regions, cultivating a supportive ecosystem where expertise thrives, relationships flourish, and collective success is championed.

Research and
Innovation

In today’s fast-paced professional world, research and innovation are vital for progress.

Our coaching membership is encouraged to prioritise these initiatives, recognising their role in industry growth.

Through research, we unearth insights, empowering members to excel.

We foster innovation, urging the exploration of new methods and tools. Together, we raise coaching standards and drive impactful change.

Sustainability and
Ecology

We believe in synergising and integrating the benefits of coaching across people, profit and planet. 

We recognise the strengths and limitations of different philosophical approaches to sustainability, from human flourishing to eco-centrism. 

We recognise a responsibility as stewards of our natural environment and seek to work in ways that enhance sustainability, and we encourage our members to do the same.

Social Impact
and Partnerships

We believe in giving back, making a tangible difference beyond individual growth through volunteer work and community initiatives.

At UCA, we are proud to reinvest in the coaching profession to ensure its future remains strong, diverse, and impactful.

Partnership collaboration is key.

By working with organisations and charities, we’re integrating coaching into various sectors, amplifying its benefits for all.

Why Choose Us?

Values

The Universal Coaching Alliance (UCA) was founded on the belief that coaching should be ethical, inclusive, and accessible to all. As a Community Interest Company, our mission goes beyond accreditation—we exist to uplift coaches, enhance industry standards, and create meaningful change.

Social Impact

We believe in giving back, making a tangible difference beyond individual growth through volunteer work and community initiatives. At UCA, community is at our core, and we are proud to reinvest in the coaching profession to ensure its future remains strong, diverse, and impactful.

Partnerships

Collaboration is key. By working with organisations and charities, we’re integrating coaching into various sectors, amplifying its benefits for all.

Join us on this incredible journey. Together, we’ll transform lives, inspire change, and create a world where everyone has the opportunity to thrive.

A Message From Jeannette - Founder and CEO of the UCA

Welcome to the forefront of a coaching movement! The Universal Coaching Alliance (UCA) is a beacon of transformation and empowerment in the ever-evolving coaching landscape.

In an industry often characterised by a lack of regulation, we recognise the crucial need for a rigorous approach to coaching. Being in regular contracted and consistent supervision with a suitably qualified/experienced supervisor is vital for all practising Coaches. We work to ensure that supervision is accessible for our members.

Join us in this movement, where becoming an Accredited Coach with the UCA is not merely a certification but a commitment to a shared vision of a world where coaching is a catalyst for positive change. Embrace the opportunity to be part of a movement that envisions coaching as a universally accessible force, empowering individuals to surpass their goals and unlock their true potential.

We forge alliances to support coaches to build their coaching experience whilst under supervision to achieve accreditation more quickly.

At UCA, we are committed to supporting coaches whose economic circumstances might typically preclude them from membership. We believe in providing opportunities for all passionate individuals to contribute to and benefit from our community, regardless of financial constraints.

We look to support those in need by asking them to demonstrate the value they bring to clients and the wider world. If the economic climate impacts you, whether applying for membership or accreditation, contact us to let us know what unique talents and experience you bring to your role as a Coach and tell us why we should invest in your development.

Let’s make coaching accessible to everyone who seeks to make a difference.

Jeannette Marshall

MEET THE
UCA TEAM

Coaching experts at your service

Jeannette
Marshall

Founder &
CEO

Jeannette is an accomplished professional in the coaching field.

Tereza
Venetsanou

Director of
Strategy

Tereza has extensive experience in managerial roles at esteemed…

Helen
Bullock

Director of Professional
Development

Helen is passionate about developing personal and professional growth.

Dr. George
Karathanos

Director of
Communications & Research

George has sustained a professional and academic career for over…

Yomna
Yousef

Director of
Membership

Yomna, UCA Director of Membership, is a highly proficient and…

Jeffrey
Wotherspoon

Director of
People Development & Innovation

Jeffrey, UCA Director of People Development and Innovation, is a highly accredited…

Dr. Alexandra
Morgan

Director of
Quality

Alex was an “early adopter” of coaching over 25 years ago, seeing a need for…

Kate
Learmouth

Acceditation
Manager

Kate has an extensive background in coaching and accreditation processes…..

Sandra
Watson Wright

Membership
Manager

Sandra is a seasoned professional in the coaching industry, bringing over 19…

Jeremy
Gulvin

Community Engagement
Manager

Jeremy’s initial career, spanning 26 years was grounded in retail and services…

Would you like to see our Membership options?

Are you passionate about coaching or already a practising coach looking to elevate your career and impact? Look no further! Join our vibrant community of professionals dedicated to excellence in coaching.

 1 Year of UCA: Celebrating Growth, Impact & the Future of Coaching! 

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